Starmerx

About Us · Starmerx

A technology company that
builds brands for the global marketplace.

Founded in 2011 by former Amazon engineers. Headquartered in Shenzhen. 1,000+ people, 100+ proprietary brands, customers in 200+ countries.

Home/About Us
2011
Founded
2,000+
People worldwide
100+
Proprietary brands
200+
Countries served

Our story

Marketplace experience, turned into a brand engine.

Starmerx was founded in 2011 by ex-Amazon engineers in Seattle, Washington. Amazon is one of our most important sales and brand communication channels — and the platform we have deeply cultivated for more than a decade.

Through precise whole-process data metric monitoring and refined operations, we stay on track at every conversion step. That decade of operational practice now powers more than 100 private label brands across apparel, textile, flatware, toys, furniture, and industrial equipment.

The hatch of an excellent product origins from a profound insight against customer demand. We focus on the user experience in different usage scenarios, polish the product through persistent technology and design innovation, and better enhance and meet the needs of customers.

What we value

Four ideas, baked into how the company operates.

User-first

Focus on the user experience across different usage scenarios — polishing through technology and design innovation.

Persistent innovation

Custom-built technologies and services that enhance the experience of customers, partners, and brands.

Operational rigour

Precise whole-process data metrics monitor every conversion step. Refined operations, not gut calls.

Together

We realize products that define new markets and deliver market value to our customers and partners.

Timeline

A decade of compounding.

2011

Founded in Seattle

Started by ex-Amazon engineers with a thesis: marketplace data, run rigorously, becomes a brand-building engine.

2015

Move to Shenzhen

Headquarters relocated to Bantian, Longgang District — closer to suppliers and the global manufacturing hub.

2018

Series C

Closed a Series C round totalling $21.75M from investors including Haier Capital, Royal Sea Capital, and Ginkgo Gofar Group.

2020

100 brands

Proprietary brand portfolio crosses 100 across apparel, textile, flatware, toys, furniture, MRO, and industrial equipment.

2023

Poland warehouse

Overseas warehouse completed in Poland — a new era of EU fulfillment infrastructure.

2024

1,000+ team

More than 1,000 people worldwide, serving customers in 200+ countries across five major marketplaces.

Headquarters

Shenzhen · 深圳

Building 1, Wanzhitiandi Commercial Center
Yangmei Community, Bantian Street, Longgang District
Shenzhen, China

Overseas warehouses · Poland · Georgia (US) · and more

BANTIAN BLVD · 坂田大道

Headquarters · 总部

Bantian, Longgang · Shenzhen

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Merx

Say hi

Bring your brand to global marketplaces.

We partner with brand owners and emerging labels to scale across Amazon, eBay, AliExpress, Wish, and Lazada.